Finding Adjacent Communities
One of my favorite growth strategies to talk over with clients is leveraging the power of Social Networks to find communities around those they’re already serving with the potential to impact their...
View ArticleIdentifying Adjacent Communities
In my last post, I discussed how cliquishness and community development can affect the growth potential for a company or organization. Identification of adjacent communities into which a business might...
View ArticleThe Hidden Power of MentionMap
In an earlier post, I promised to give a step by step walk through of how to identify adjacent communities using the MentionMap tool (by Asterisq) . First off, if you’ve never experimented with...
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